Using quantitative methods to evaluate mobile phone technology based nutrition and agriculture advisory services in Ghana

Abstract

This brief focuses on the quantitative impact evaluation in Ghana, led by IFPRI. The service to be delivered and evaluated is the ‘Vodafone Farmer Club’. The service is a bundled solution offering agricultural and nutrition information via voice messages, SMS, and a Farmer’s Helpline. Agriculture messages are composed of weekly price information, daily weather information, and farming tips, sent three times per month. Nutrition messages are sent one per month with the possibility of increasing to three per month. The evaluation will test whether this approach to making this mobile-phone based agricultural intervention more nutrition sensitive will improve household diets and nutrition.