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dc.contributor.authorGatellier, Karine
dc.contributor.authorCopper, Janice
dc.contributor.authorAyub Kirunda, Kakaire
dc.contributor.authorSonkarlay, Sehwah
dc.contributor.authorBose, Shibaji
dc.contributor.authorGwaikolo, Wilfred
dc.contributor.authorBarker, Tom
dc.identifier.citationGatellier, K.; Copper, J.; Ayub Kirunda, K.; Sonkarlay, S.; Bosem S.; Gwaikolo, W. and Barker, T. (2018) 'Working with the Media in Pursuit of Health for All', Future Health Systems, UK Aiden
dc.description.abstractWorking with the media can be part of an effective strategy for influencing actors and debates in ways that can help to foster positive change – from awareness raising, visibility or recognition, to changes in attitudes and behaviours that lead to policy commitment and action. At the same time, it can be an unappealing and challenging proposition, with people often not knowing when, who and how to engage the media. This key message brief shares learning from Future Health Systems partners’ experiences of working with traditional, primarily mainstream, media outlets publishing in print and online, as well as some television and radio organisations over 12 years. We hope it offers some helpful reflections for those who are currently or considering working with the media.en
dc.publisherFuture Health Systemsen
dc.relation.ispartofseriesKey Message Brief;5
dc.titleWorking with the Media in Pursuit of Health for Allen
dc.typeSeries paper (non-IDS)en
dc.rights.holderFuture Health Systemsen
dc.identifier.teamHealth and Nutritionen
rioxxterms.funderDefault funderen
rioxxterms.identifier.projectDefault projecten

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