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dc.contributor.authorWilliams, Kirsten
dc.identifier.citationWilliams, K. (2018) Motivating Business to Act in Social Responsible Ways, K4D Helpdesk Report. Brighton, UK: Institute of Development Studies.en
dc.description.abstractBusinesses, both large multinational companies (MNCs) and Small and Medium sized enterprises (SMEs), have paid considerable attention to the surge in inclusive innovation and socially responsible business practice. At the new frontiers of doing socially responsible business, companies pursue social and environmental aims, insofar as there are financial gains. However, the way that businesses relate to these social and environmental elements is shifting. There are increasingly more examples of businesses pursuing intrinsic value creation by integrating simultaneously social/environmental and growth objectives in their business model. These new frontiers, most vividly captured in the innovation literature, attract businesses to see new possibilities at Bottom of the Pyramid (BOP) markets. The successful ventures in this kind of innovation targeted to lower income markets - also referred to as ‘frugal innovation’ - are characterized by well-thought through multi-stakeholder partnerships and business models that have been entirely re-conceived. This report draws out the key incentives to social responsible business practices, reviewing how such practices can be encouraged and scaled.en
dc.publisherInstitute of Development Studiesen
dc.relation.ispartofseriesK4D Helpdesk Report;
dc.subjectDevelopment Policyen
dc.subjectWork and Labouren
dc.titleMotivating Business to Act in Social Responsible Waysen
rioxxterms.funderDefault funderen

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  • K4D [709]
    K4D supports learning and the use of evidence to improve the impact of development policy and programmes. The programme is designed to assist the Foreign, Commonwealth and Development Office (FCDO) and other partners to be innovative and responsive to rapidly changing and complex development challenges.

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